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Hard Shoulder App Customer Privacy Notice

We are the controller of your personal data. For more information on controllers and their responsibilities, please see our guidance on data protection principles, definitions, and key terms .

This privacy notice tells you what to expect us to do with your personal information.

Contact Details

Email: info@hardshoulderapp.com

What Information We Collect, Use, and Why

We collect or use the following information to provide services and goods, including delivery:

  • Names and contact details
  • Addresses
  • Date of birth
  • Purchase or account history
  • Payment details (including card or bank information for transfers and direct debits)
  • Account information
  • Information relating to loyalty programmes
  • Photographs or video recordings
  • Identification documents
  • Information relating to compliments or complaints

We collect or use the following information for service updates or marketing purposes:

  • Names and contact details
  • Addresses
  • Marketing preferences
  • Location data
  • Recorded images (photos or videos)
  • Website and app user journey information

We collect or use the following information for research or archiving purposes:

  • Names and contact details
  • Addresses
  • Location data
  • Recorded images (photos or videos)
  • Website and app user journey information

We collect or use the following information to comply with legal requirements:

  • Name
  • Contact information
  • Identification documents

We collect or use the following personal information for dealing with queries, complaints, or claims:

  • Names and contact details
  • Address
  • Payment details
  • Account information
  • Purchase or service history
  • Correspondence

Lawful Bases and Data Protection Rights

Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR.

Which lawful basis we rely on may affect your data protection rights. You can find out more about your data protection rights on the ICO’s website:

If you make a request, we must respond without undue delay and within one month.

Our Lawful Bases for the Collection and Use of Your Data

For providing services and goods:

  • Consent – you have given us permission after we provided relevant information.
  • Legal obligation – we collect or use your information to comply with the law.

For service updates or marketing:

  • Consent – you have given us permission after we provided relevant information.

For research or archiving:

  • Consent – you have given us permission after we provided relevant information.

For legal requirements:

  • Consent – you have given us permission after we provided relevant information.
  • Legal obligation – we collect or use your information to comply with the law.

For dealing with queries, complaints, or claims:

  • Consent – you have given us permission after we provided relevant information.

Where We Get Personal Information From

  • Directly from you

How Long We Keep Information

HS APP LTD will keep your information for up to 12 months after you delete your account. If you do not delete your account, your information will remain stored.

Who We Share Information With

Others We Share Personal Information With:

  • Insurance companies
  • Emergency services
  • Suppliers and service providers

How to Complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this notice.

If you remain unhappy with how we’ve used your data, you can also complain to the ICO.

The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

Website: https://ico.org.uk/make-a-complaint